GAMESTOP
Gamestop launched
"The Sandbox," a new content channel aimed at community building and UGC curation during gaming's largest industry event, E3. Seeking female, multicultural, and LGBTQ+ voices for the channel, emerging gaming talent was identified and coached through video creation.
AGENCY: THE MARKETING ARM
○ Concepting, art direction, influencer marketing, microinfluencer, talent casting & production, script oversight, editing, remote shoot direction including talent direction, set dressing, wardrobe, etc., and final asset production.
○ Digital long-form video.